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UG 05 — 2ND Chance

2ND Chance

Recycled-paper gift packaging that folds into a clothes hanger — design for circularity.

Product DesignCircularityPackaging
Type
Individual · Circularity
Material
Recycled kraft paper
Transform
Packaging → hanger
Theme
Zero-waste · Fashion
2ND Chance
Concept

Packaging gets a second life.

  • Textile accessory packaging that becomes a clothes hanger.
  • Prevents single-use waste in the gift purchase journey.
Packaging gets a second life.
Research

From gift to trash.

  • Mapped packaging journey: attract → surprise → discard.
  • Plastic pollution spikes right after unboxing.
From gift to trash.
Ideation

Unfold, fold, regenerate.

  • Leveraged packaging structure to transform into a hanger.
  • DIY steps keep the ritual playful.
Unfold, fold, regenerate.
Material

Strong, eco, elastic.

  • Compared plastic, corrugated paper, and recycled kraft.
  • Recycled kraft balances durability with environmental protection.
Strong, eco, elastic.
Usage

Four steps to a hanger.

  • Unfold → fold simply → regenerate hanger → extend product life.
  • 1 kg packaging offset messaging for sustainability awareness.
Four steps to a hanger.
Circular loop

Remanufacture mindset.

  • Closes the loop from packaging waste to everyday utility.
  • Circularity as a tangible user action, not a slogan.
Remanufacture mindset.
← EcoHarmony